SENNA BRAND

SENNA In 1990, Senna brand, developed by designer Renata Curcio was created. With curvilinear forms, she is inspired by the Interlagos Circuit named after the Brazilian’s curve. Represents the lanes and speed, ie, the essence of Ayrton Senna. “One day, a good friend gave me the idea to launch a brand that takes my name. Like everything in life, people go, but the ideas are. I devoted myself personally to get the best structure and the best professionals in order to develop a solid project and facing the world. Everything was thoroughly thought to work. And given. The proof is here. Our ideas are coming out of the paper. “ Ayrton Senna, 1993