Ayrton Senna

the champion

the racing legend

the King of Monaco

the master of the rain

the legacy

Ayrton Senna, aka Magic Senna, is still considered one of the best F1 racing driver’s drivers of all time. The Brazilian legend won three Formula 1 world championships in 1988, 1990, and 1991. He also claimed 41 Grand Prix victories, 65 pole positions, and more.

Fearless, victorious, and charismatic, Ayrton Senna immortalized his name on the racetrack and way beyond. He was an example of passion, purpose, commitment, and resilience in and out of the track. These values encourage all his fans worldwide to do the same. Ayrton’s journey of always pursuing his dreams and never giving up still encourages all his fans worldwide to do the same.

Ayrton’s journey is an inspiration to millions of people that are seeking to find their own truth and their place in this world.

Remember: in adversity, some give up while others break records



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Rosto Ayrton Senna com Capacete


Ayrton Senna taught us to pursue our life’s goals with a lot of determination and love. The pilot’s eternal search for his best version still motivates thousands of people to fight to conquer your place in the world.

Do you have a dream that needs a power-up to achieve it?

Get inspiration from stories of people who re-signified their journey with courage and daring, never giving up, no matter how difficult things became.