SEEK
sua verdade, sua força, sua vocação, sua paixão, seu sonho, seu talento, sua melhor versão
resilience

When I think I achieved my limit, I realize I can go beyond.
capability

My strength is my straightforward approach in everything I do, my commitment and determination.
experience

Even in difficult situations, it is possible to find positive lessons and use them as a future experience, rather like a pilot or a man.
skill

When you enjoy what you are doing, you transmit that desire, determination, and love to everyone around you.
What is your
dream?
There is a power inside you
Some call it dream
Instinct, talent, vocation
We call it true
It doesn’t matter how you say it
But how you seek it
And inspire yourself to be, every day
Your best version






Ayrton Senna’s truth
inspires stories
Senna’s lifestyle still inspires people to overcome their limits and passionately pursue their dreams. Champion in and out of the races, his untamable spirit and values motivate people to seek their truth.
Even before becoming a champion, Ayrton was the first to prepare himself physically, mentally, and emotionally for the races. Senna taught us that winning is not being better than the opponents, it is to seek your better version every day. Be the best is to find your best performance!
Check Ayrton Senna’s story
DO YOU KNOW WHAT YOUR
TRUTH IS?
Join the campaign and share your journey of seeking your truth with the world! Your story can inspire others to do the same.
Take part in the movement by sharing how you pursue your dream on social media using #SeekYourTruth. Your post can be chosen, and Senna’s team will reach your inbox.
Let’s connect inspirational stories
INSPIRADORAS?
Soon, we will have a space for you and others seeking their truth to connect. What would you like to see in this space?